Client Results Impact Study #1 CEO Uses Visibility to Convey Viability

When we can help: CEO/President giving state of the company speech at a time of uncertainty within the company and industry. How well the CEO presented the necessary internal changes, and how they responded to external changes, would affect how partners and associates would perceive their future.

How we work: We sat down with the CEO for a few hours and questioned, cajoled, and encouraged information from him of both personal and professional nature. At the time, we had no way of knowing what information would actually be used and what information would be helpful simply as background noise.

We wrote the 30 minute speech and coached him on delivery.

Results we achieve: The speech included a favorite quote, a Biblical reference, profession statistics, internal changes, and the firm's and CEO's signature vision.

The speech and the delivery of the speech positioned the CEO as the person to boldly lead the firm through these changes into the 21st century. The speech was able to gain buy-in from both decision makers and followers.

Client Results Impact Study #2 CFO Behaving Badly

When we can help: CFO behaving badly. CFO with great financial skills and poor communication and leadership skills was a detriment to her department and becoming a detriment to her company. This combination of poor skills led to poor executive decisions and low morale. CFO was in danger of losing her job.

How we work: We entered into a year long contract to adjust how the CFO looked at the role of communication. For her to be successful three things had to happen: 1. understand the role of communication for a 21st century executive 2. have the mindset and desire to create buy-in from both below and above rather than dictatorship 3. learn the language to communicate her new mindset

Results we achieve: CFO with the skills to be able to lead her department through the internal changes necessary in a growing company.

Client Results Impact Study #3 To Promote or Not to Promote

When we can help: Vice President of Operations identified as possible successor to COO. Company's Board of Directors and executive team observed his poor communication choices and incorrect grammar which negatively impacted his perceived leadership capability. They believed these poorly executed skills would interfere with his ability to advance within this growing and international company.

How we work: We worked for six months concentrating on the specifics of effective communication: clarity, conviction, and confidence. We also concentrated on grammar, flooding him with grammar exercises to first identify his personal challenges and then to overcome them. His informal, meandering presentation style had to be made concise and tangent-free.

Results we achieve: A Board meeting was recently held. The Board told the CEO that they were very pleased with the Vice President's presentation: grammar was much improved and he spoke with great confidence and clarity. Whether or not he ascends to the role of COO, he is and will continue to be a more effective executive.

Client Results Impact Study #4 The Best Football Player for the Job

When we can help: Former NFL player retired and wanted to break into college football color commentary. He was a former Notre Dame stand out, VIP of the National Championship game, and played nine professional seasons. He knew the game, not the media, and not how to use his knowledge for the mass audience.

How we work: The first challenge was for client to see his own value differently. It was no longer about how fast he could run or how hard he hit. His value was in bringing "color", bringing inside the locker room to the person watching the game who most likely never experienced the college game from the field. The second challenge was for him to have the confidence in what he had to say that he could fight for on-air time with the play-by-play commentators, who don't give up time willingly, even if you are 6'4"!

Results we achieve: He is currently employed as a college color commentator and has opportunities to continue to move up the college media ladder.

Client Results Impact Study #5 President Leveraged the Spotlight

When we can help: Large association has a well attended annual signature event. For the past ten years the president did not speak at this event. This president saw the opportunity to speak as an opportunity to enhance both his leadership and the organization. He did not like to speak.

How we work: President contacted me two weeks prior to the event. We met for a few hours. He was sure he had not told me enough for me to write a speech. I was pretty sure I had enough material once I developed the theme. One week prior to the event we had a speech that sounded as though he had written it himself. Now we had one week to practice, polish, and perfect the speech.

Results we achieve: President was able to leverage this once a year opportunity with the highest attendance of members and spouses. Speech positioned president as capable, visionary, and able to speak from the heart. Speech credited the association as the premier group that it is which will help retain and grow its numbers.